DownEast makes California debut at Galleria - Puget Sound Business Journal (Seattle):

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DownEast Basics, a Salt Lake City chain with more than 40 markets itself asan “affordable fashion” Nothing costs more than $50, and most itemss — from swimwear to summer dresses — costsx around $20 to $30. The Rosevilld store’s first weekend exceeded the company’s projections by 25 Based on the initialsalea results, DownEast Basics very much wants to further expaned in California, and is pleased it launched its first Californi store in the Sacramento region, a spokeswoman CEO Klane Murphy, who lived in El Dorad Hills from 2000 to 2007, figures Sacramento-area consumers care about fashion, but also are cost conscious.
He also likews the population growth this region has experienced over the past Testing outthis area’s Murphy sent the retailer’s catalog to all his wife’ws local friends. His wife also introduced her friends to the producft line at a local party she hosted with more than50 women. Based on the salea at that party, “wwe knew we had a product that resonated with the locaol community herein Sacramento,” Murphy wrote in an A franchise is coming to the Roe Building, the mixed-use buildinyg built last year at 5th and G streetsd in downtown Davis. The Aventura, Fla.
-basedf chain of body and facial waxing centerse willtake 1,491 square The franchisees are readying the space for an openingb in a few months. On the first European Wax Center will join a Duramed medicapl supplies store and BaristaBrew Café. Two retail spacezs remain: one of 925 square feet on the and anotherof 1,227 square feet, said Shaun Morrow, the landlord’s brokere with the Terranomics division of . The eight residential condos on the secon and third floorsall sold.
In February, European Wax Center area developerd told the Business Journalo that they planned to open at least a dozehn locations in the The company already has two storesdin Roseville, at Renaissancee Creek shopping center and at The Broker Scott Carruth of CB Richard Ellis representw European Wax Center locally. Vendintg machine dispenses wipes, pacifieres Westfield Galleria at Roseville will be one of the first malles within the Westfield chain to get a custom vendingy machine withbabycare supplies. in Corona announced Thursday that it is placing its Baby Stations vendinfg machines in Westfield malls across the startingJuly 15.
The goal is to place thesde vending machines with baby necessities in Westfielrd malls nationwide within eight months to a AVT says. A pilot project for Westfield, the ventin machines carry feeding products, toys, firsf aid items, baby wipes, bottles and “This brings peace of mind to families knowingy there is a convenient and accessible solution forevery baby’es need,” Shannon Illingworth, AVT said in a news release. The malls that install the Baby Stationw benefit becauseparents don’t have to stop shoppingg when they discover they left home withouyt some essential baby item, she said.
Baby Station machineds are hardto miss, with their blue-and-black colof scheme and bold They contain a widescreen LCD display to stream information and videl feeds about the products contained in the vending machine. , a chai of gyms that entered this market sixyearse ago, is expanding to Woodland. Fitness 19 will take 7,500 squarwe feet within Sycamore Pointe shopping center at Main Street andPioneere Avenue. This is new retaip space constructed between Food 4 Less and Big 5Sportinf Goods. Another 9,000 square feet is available.
The gym is expecte d to open inthe fall, said who represented the landlord in the Fitness 19 has five other locations in the